Legal · Privacy

Privacy Policy

How we collect, use, store, share and protect personal data — in full, and in line with GDPR, the Irish Data Protection Act 2018 and the ePrivacy Regulations.

Last updated 10 August 2026

1. Introduction

MiloFlix (“MiloFlix”, “we”, “us”, “our”) is a social media marketing and content production agency based in Dublin, Ireland, providing video production, photography, and social media management services to businesses across Ireland. This Privacy Policy applies to our website www.miloflix.ie (the “Site”) and explains, in full, how we collect, use, store, share, and protect personal data in accordance with:

By using our Site or submitting your details through our enquiry form, you acknowledge that you have read and understood this policy. If you do not agree with how we handle your data, please do not submit personal information to us.

2. Data Controller

MiloFlix is the data controller responsible for your personal data collected via this Site.

If you have any questions, concerns, or requests relating to this policy or your personal data, you can contact us using the details above.

3. What Personal Data We Collect

We collect personal data in the following categories:

3.1 Data you provide directly

When you complete our “Start your project” enquiry form, we collect:

Field Required? Purpose
Name Yes To identify and address you
Email address Yes To respond to your enquiry
Phone number No To contact you by phone, if you provide it
Business name No To understand your business context
Project type (Video production / Social media content / Photography / A mix of the above / Not sure yet) No To route your enquiry to the right service area
Project details ("Tell us about it") Yes To understand and scope your request

Enquiries submitted through this form go directly to MiloFlix’s founder, Milosz, who aims to respond within one working day.

If you contact us by email, phone, or social media directly (rather than through the form), we will also collect whatever personal data you choose to share with us through those channels (e.g. your name, contact details, and the content of your message).

3.2 Data collected automatically

When you browse the Site, we automatically collect technical and usage data via Google Analytics 4 (GA4), including:

This data is collected only where you have given consent via our cookie banner, except for data that is strictly necessary for the Site to function (see Section 6).

3.3 Data we do not collect

We do not knowingly collect:

4. How and Why We Use Your Data

We only use your personal data for clearly defined purposes, and never sell it. Specifically:

Purpose Data Used Legal Basis
Responding to your enquiry and discussing your project Name, email, phone, business, project details Consent / Steps prior to entering a contract
Providing our services if you become a client Name, email, phone, business, project details, and any further information provided during the engagement Performance of a contract
Understanding Site usage and improving performance Analytics data (see 3.2) Consent (analytics cookies)
Meeting legal, accounting, and tax obligations Client billing and contract records Legal obligation
Preventing fraud or misuse of our enquiry form Submission metadata (e.g. timestamp, general technical data) Legitimate interest

We do not use your enquiry data to add you to a marketing or newsletter list. We do not engage in automated decision-making or profiling that produces legal or similarly significant effects on you.

5. Legal Basis for Processing (GDPR Article 6)

We rely on the following legal bases, depending on the specific processing activity:

6. Cookies and Similar Technologies

6.1 What cookies are

Cookies are small text files placed on your device when you visit a website. They allow a site to recognise your device and store certain information.

6.2 Types of cookies we use

Strictly necessary cookies — Required for the Site to function properly (e.g. maintaining session state, security). These do not require consent under the ePrivacy Regulations, as they are essential to the service you’ve requested.

Analytics cookies (Google Analytics 4) — Used to understand how visitors use our Site — pages visited, time on page, general engagement patterns. These are only set once you consent via our cookie banner. If you decline, no analytics cookies are set, and no data is sent to Google Analytics for that session.

Analytics cookies (Mux) — Our video player sets a cookie so that Mux, our video host, can count views and measure playback quality. Like the above, it is only set once you consent, and the site’s videos play normally if you decline. The complete list of what we set, with exact names and durations, is in our cookie policy.

Google Analytics may use identifiers to distinguish unique visitors and may share limited data with Google for its own purposes, subject to Google’s privacy policy (https://policies.google.com/privacy) and, where applicable, Google’s EU-U.S. Data Privacy Framework commitments.

6.3 Managing cookies

You can manage or withdraw cookie consent at any time via:

Please note that blocking strictly necessary cookies may affect the Site’s functionality.

7. How We Share Your Data

We do not sell, rent, or trade your personal data. We only share data with the following categories of recipients, each acting as a data processor or sub-processor on our instructions:

Recipient Purpose Location
Web3Forms Delivery of enquiry form submissions to our inbox Outside the EEA (see Section 8 on international transfers)
Google Analytics Website analytics USA (see Section 8 on international transfers)
Mux Video hosting, streaming, and playback analytics USA (see Section 8 on international transfers)
Google Cloud Storage Hosting of media assets (images, video files) used on the Site USA / EU depending on configuration
Railway Website hosting infrastructure Varies by hosting region selected
Payload CMS Content management for the Site Depends on deployment configuration

We may also disclose personal data where required to do so by law, regulation, legal process, or governmental request, or where necessary to protect the rights, property, or safety of MiloFlix, our clients, or others.

We do not use any additional third-party advertising, retargeting, or data-broker services on this Site beyond what is listed above. If this changes, we will update this policy accordingly.

8. International Data Transfers

Some of our service providers (notably Google) may process personal data on servers located outside the European Economic Area (EEA), including the United States.

Where this occurs, we ensure appropriate safeguards are in place, such as:

You may request further information about these safeguards by contacting us.

9. Data Retention

We retain personal data only for as long as necessary for the purposes outlined in this policy:

Data Type Retention Period
Enquiry form submissions (non-converting) Up to 12 months from the date of submission, then deleted
Client records (if you engage our services) Retained for the duration of the business relationship plus 6 years to meet Irish tax and accounting obligations
Analytics data Retained according to our configured Google Analytics settings (14 months), after which it is automatically deleted or aggregated by Google
Email correspondence Retained as long as reasonably necessary for record-keeping, typically no longer than 24 months

After the applicable retention period, data is securely deleted or anonymised such that it can no longer be linked to you.

10. How We Protect Your Data

We take appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction, including:

No method of transmission or storage is 100% secure, but we take reasonable steps proportionate to the sensitivity of the data involved.

In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify the Irish Data Protection Commission within 72 hours as required, and notify affected individuals where the breach is likely to result in a high risk to them.

11. Your Rights Under GDPR

As a data subject, you have the following rights in relation to your personal data:

To exercise any of these rights, contact us at miloflixie@gmail.com. We will respond within one calendar month, as required under GDPR, and may request proof of identity before processing certain requests.

Irish Data Protection Commission (DPC)
21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland
Website: www.dataprotection.ie

12. Third-Party Links

Our Site may contain links to third-party websites (e.g. our social media profiles, client websites shown in our portfolio). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies separately.

13. Automated Decision-Making

We do not use your personal data for any form of automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you.

14. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. The “Last updated” date at the top of this page will always reflect the most recent revision. Where changes are significant, we will take reasonable steps to bring them to your attention (e.g. a notice on the Site).

We encourage you to review this policy periodically.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact:

You may also contact the Irish Data Protection Commission directly if you believe your rights have not been respected (see Section 11).